At Conversion Pipeline, we promote the creation and distribution of Online Press Releases to all of our clients. When I say online press releases, I am not talking about the “free press release” websites. They do NOT have the same amount of clout with Google as the major Press Release distribution outlets with a deep network of syndication websites such as PRWeb, PR Newswire, and Marketwire.
Take for instance, our recent press release announcing our partnership with web hosting provider Lunarpages. This press release was submitted last week through PRWeb. I did a search on Google this morning for “Conversion Pipeline” and 3 out of the top 7 search engine results were for Lunarpages press release. Online press releases work! We get hundreds of people who Google our company name each month. When they Google our name, the searcher will also see our press releases that we have sent out thus giving our company more credibility in our marketplace. Not only is our credibility improved but there is also a SEO benefit to online press releases.
For more information on Online Press Releases and how it can improve your company’s online visibility, please contact us to schedule a detailed online demo of how online press releases can benefit your business.