Industrial Security Integrators (ISI) came to Conversion Pipeline with a problem: how to automate the process of capturing fingerprint cards and other sensitive information from their clients across the nation. Since ISI specializes in outsourcing Facility Security Officer (FSO) operations for security-cleared clients, they needed a way to quickly and easily allow clients to submit fingerprint cards online, or allow them to schedule an in-person fingerprinting.
This was a complex problem to solve, because it not only involved secure transmission of information, but a5lso had to be in the context of an eCommerce platform. Moreover, as a new and growing company, ISI needed help with establishing their brand and overall business growth.
A tall order, indeed!
Conversion Pipeline solved this complex set of problems. First, we built a new website, which houses a custom eCommerce platform that allows users to submit their electronic fingerprint cards, schedule an on-site fingerprinting, and pay for the service online, or have an invoice prepared and sent. Then, we implemented a full-scale digital marketing plan to drive traffic and increase conversions.
The results have been astonishing. ISI has become very efficient at processing fingerprint cards with the automated online system. What used to be a manual process is now programmatically accomplished saving time and money. The scheduling system is displayed on a large screen inside ISI offices so that the entire team knows when to expect an on-site fingerprint client. Since working with Conversion Pipeline productivity has increased and ISI has significantly grown their online presence.
Interested in creating your own custom website? Contact us today.